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• ResearchGate
• Scopus

Qualification and Granting Institution

• PhD in Industrial Design Engineering, Norwegian University of Science and Technology, Norway
• MA in Automotive Design, Coventry University, United Kingdom
• BDes (Industrial), Universiti Teknologi MARA, Malaysia
• Diploma in Art and Design (Industrial Design), Institut Teknologi MARA, Malaysia

Areas of Expertise

• Automotive Design

Teaching Interest

• Design Methodology
• Industrial Design Research
• Interaction Design

Research Interest

• Formgiving (Syntactic, Pragmatic, and Semantic)

Awards / Achievements

• 'One of the Most Distinguish Papers' Award
  Event: 8th International Conference on Research in Design (ICoRD 2021), Mumbai, India
  Paper Title: A case for Intuition-Driven Design Expertise
• Anugerah Akademik UiTM 2019
  Category: Sains Sosial dan Kemanusiaan 
  Name of Award: Anugerah Penyelidik Terbaik 
  Awarded by: Universiti Teknologi MARA (UiTM)  
• Gold Medal Award for Invention, Innovation & Design Exposition (iidex2018)
  Category: Design
  Name of Product: PROTON Design DNA Product Identity (Project collaboration between UiTM and Proton Holdings Berhad)
  Awarded by: Universiti Teknologi MARA (UiTM) 
• Gold Medal Award for Invention, Innovation & Design Exposition (iidex2017)
  Category: Design
  Name of Product: EZ Plas for Children Hand Fracture (Project collaboration between UiTM and KPJ Klang Specialist Hospital)
  Awarded by: Universiti Teknologi MARA (UiTM)
• Best Paper Award – Design Category
  Event: 2nd Art and Design International Conference 2016 (2^nd AnDIC2016), Shah Alam, Malaysia
  Paper title: Design Elements: The Interaction of Elderly People on Product Interfaces.
• Silver Medal Award for Invention, Innovation & Design Exposition (iidex2016)
  Category: Design
  Name of Product: Proximal interphalangeal Joint Injury Treatment: Faisal & Shahriman Device (Project collaboration between UiTM and KPJ Klang Specialist Hospital)
  Awarded by: Universiti Teknologi MARA (UiTM)
• WIPO-MyIPO Award for Industrial Designs 2014
  Category: WIPO-MyIPO Award for Industrial Design
  Certification for Organization: Universiti Teknologi MARA
  Awarded by: World Intellectual Property Organization (WIPO)
• Anugerah Harta Intelek Negara 2014
  Category: Industrial Design (First Prize)
  Name of Product: CloneCase for Modern Agriculture
  ID/Patent register: MyIPO
  Awarded by: Kementerian Perdagangan Dalam Negeri Koperasi dan Kepenggunaan (KPDNKK); and Perbadanan Harta Intelek Negara (MyIPO)
• Anugerah Akademik UiTM 2013
  Category: Penerbitan Buku (Book Publication)
  Name of book: Seni Reka Perindustrian Daripada Idea Kepada Lakaran
  Awarded by: Universiti Teknologi MARA (UiTM)
• Malaysia Design Competition 2012
  Category: Professional (Second Prize)
  Name of Product: CloneCase for Modern Agriculture
  ID/Patent register: MyIPO
  Awarded by: Ministry of Science, Technology and Innovation (MOSTI); and Malaysia Design Council (MRM)
• Best Paper Award – ICED11 Reviewers’ Favourite
  Event: 18th International Conference on Engineering Design (ICED’11), Copenhagen, Denmark
  Paper title: Understanding styling activity of automotive designers: A study of manual interpolative morphing through freehand sketching
• Best Paper Award – Social Science Category
  Event: CSSR 2005, Kuala Terengganu, Malaysia
  Paper title: Kaedah melakar untuk diterjemahkan dalam bentuk lukisan cadangan seni reka perindustrian
• Malaysia Young Designer Award 2004
  Category: Professional (Consolation)
  Name of Product: Third brake light for disabled vehicle
  ID/Patent register: MyIPO
  Awarded by: Ministry of Science, Technology and Innovation (MOSTI); and Malaysia Design Council (MRM)

Professional Appointment

• Visiting Professor for Industrial Design and Design Thinking at the Warsaw University of Life Sciences (WULS) in Poland (2020/2021)
• Affiliate Member of the Chartered Society of Designers (Membership no: 018173) (Nov. 2016-Oct. 2021)
• Visiting Professor and External Examiner for Education (Visual Art) program at the Management & Science University (MSU) (2018-2020)
• External Examiner for BA (Hons) Furniture and Product Design at the First City University College (2018-2020)
• Editorial Panel for Proton Engineering Internal Journal 2014/2015 in Malaysia
• Editorial Panel for Proton Engineering Internal Journal 2016/2017 in Malaysia
• Editor-In-Chief for i-CADER 2015 in Malaysia
• Editor for ISRADH 2014 in Malaysia
• Editor for i-CADER 2014 in Malaysia
• Scientific Reviewer for E&PDE 2016 in Denmark
• Scientific Reviewer for ICED 2015 in Italy
• Scientific Reviewer for E&PDE 2015 in United Kingdom
• Scientific Reviewer for DESIRE 2011 in Netherlands
• Scientific Reviewer for ACM Creativity & Cognition 2011 in USA
• Scientific Reviewer for NordDesign 2006 in Iceland

Research

Local Exhibition

• Car Design using 3D CAID (Alias software) for Ilham 2001 at Art Gallery in Shah Alam.

International Exhibition

• Self-driven tourist vehicle for MA Show 2000 at Coventry Techno Centre in Coventry.

Invention & Innovation

• CloneCase (Brief of project: If you are into plant seeding via air layering or the marcotting method, the Clone Case is all the help you need. Aptly and interestingly designed, the Clone Case is suitable for modern farmers. The device comes with safety features that will protect the marcotted area from pests and more. It is definitely created with these farmers in mind).
• Third Light Brake for Disabled People Vehicle (Brief of project: The Third Light Brake is an additional car accessories which will be placed on a car driven by the disabled.  By having this light brake, normal driver can easily differentiate and pay extra attention to the presence of these people on the road).

Consultation

• Jabatan Perlindungan Hidupan Liar dan Taman Negara Semenanjung Malaysia (PERHILITAN) (2019-2020)
  Duration: 1 year
  Position: Consultant
  Project: Redesigning of Wildlife (PERHILITAN) brand

• Yayasan Raja Zarith Sofiah Negeri Johor
  Duration: 2 years (2018-2020)
  Position: Consultant
  Project: Kuala Lumpur International Student Housing (KLISH) @ UTMCity

• Motosikal Dan Enjin Nasional Sdn. Bhd. (MODENAS)
  Position: Consultant
  Project: P515 Prototype Market Survey for MODENAS year of 2016 Motorcycle Design
  
  
• Perusahaan Otomobil Nasional Sdn Bhd (PROTON)
  Duration: 1 year (2013-2014)
  Position: Researcher/Reader (Automotive Design) 
  Task: Develop core methodologies with regard to Styling DNA for both Exterior & Interior across A, B, C, D and K segments
  Deliverable: Publish a manual with clearly defined guidelines to be used as a unified point of reference

External/Internal Examiner (Postgraduate)

• 2021 Siti Adilah Sabarudin
  MSc/Universiti Kebangsaan Malaysia (UKM)
  Role: External Examiner
  Topic: Pembinaan modul pengajaran kendiri berdasarkan sikap terhadap sains dan tahap penaakulan saintifik pelajar program sains bahan UKM

• 2020 Yang Zongrui
  MSc/Universiti Putra Malaysia (UPM)
  Role: External Examiner
  Topic: Study on familiarity, unfamiliarity and likings through the implementation of chinese traditional culture to the digital product designs

• 2020 Nurlisa Tajul Rosli
  MSc/Universiti Putra Malaysia (UPM)
  Role: External Examiner
  Topic: Development of a biodegradable cat deterrent using natural based material for ailurophobes

• 2020 Thenmoli A/P Thuluganam
  MA/Universiti Sains Malaysia (USM)
  Role: External Examiner
  Topic: Potensi habuk kayu dan kertas kitar semula sebagai alternative kepada bahan konstruktif Eko untuk reka bentuk produk

• 2019 Nuur Hafizah Ramdan
  MSc/ International Islamic University Malaysia (IIUM)
  Role: External Examiner
  Topic: A study on food truck kitchen spatial layout in Klang Valley

• 2019 Norhaniyah Yusof
  Master of Education (Arts)/Universiti Pendidikan Sultan Idris (UPSI)
  Role: External Examiner
  Topic: Pelaksanaan kit batik dalam pengajaran dan pembelajaran pendidikan seni visual bagi tingkatan 3 di daerah Hilir Perak 

• 2019 Yeeni Ayu Rosita Marjani
  MA/ Universiti Malaysia Sarawak (UNIMAS)
  Role: External Examiner
  Topic: Hampas sagu sebagai sumber alternatif dalam reka bentuk automotif

• 2018 Suhad H.M. Humidan
  PhD/Universiti Malaysia Sarawak (UNIMAS)
  Role: External Examiner
  Topic: The characteristics of the Palestinian poster from 1965 to 2017 

• 2018 Jazmin Mohamad Jaafar
  PhD/Universiti Malaysia Sarawak (UNIMAS)
  Role: External Examiner
  Topic: The attributes of Asmaul Husna as a conceptual model towards Islamic furniture design assessment

• 2018 Yeoh Pui See
  PhD/Limkokwing University of Creative and Technology
  Role: External Examiner
  Topic: Green design packaging for fresh product using oil palm waste

• 2018 Chen Mobai
  PhD/Limkokwing University of Creative and Technology
  Role: External Examiner
  Topic: Using Two-Dimensional animation to disseminate Confucianism to non-Mandarin speaking countries

• 2018 Mao Xiao Meng
  PhD/Limkokwing University of Creative and Technology
  Role: External Examiner
  Topic: Development and application of immersive technology in furniture design industry

• 2017 Mohd Alif Ikrami Bin Mutti
  MA (Fine Art)/Universiti Sains Malaysia (USM)
  Role: External Examiner
  Topic: Kriteria reka bentuk hentian bas: Kajian kes di kampus induk Universiti Sains Malaysia (USM)

• 2017 Azman Bin Ab. Rahim @ Ibrahim
  Master of Education (Arts)/Universiti Pendidikan Sultan Idris (UPSI)
  Role: External Examiner
  Topic: Kaedah pembelajaran koperatif Model STAD meningkatkan pencapaian pelajar dalam penghasilan catan air

• 2017 Baharudin Bin Shamsuddin
  MA (Fine Arts Studies)/Universiti Pendidikan Sultan Idris (UPSI)
  Role: External Examiner
  Topic: Apresiasi karya 'Fork Art' Zahir Yusof dalam persekitaran sosial masyarakat masa kini

• 2017 Soovirehn A/L Epeng
  MA (Design Technology)/Universiti Malaysia Sarawak (UNIMAS)
  Role: External Examiner
  Topic: Pembangunan Komposit Berapak Sebagai Bahan Teras Untuk Pembuatan Peralatan Sukan Berketahanan Tinggi

• 2016 Mahmad Hasan H. Nama Al-Hilo
  PhD/Limkokwing University of Creative and Technology
  Role: External Examiner
  Topic: Development of traditional product design in Iraq: the effects of deconstructivism on the aesthetic preferences

• 2016 Shah Jhihan Abdullah
  MA (Design Technology)/Universiti Malaysia Sarawak (UNIMAS)
  Role: External Examiner
  Topic: Pengaplikasian bahan organic sebagai struktur teras lantai permainan ruang dalaman untuk kanak-kanak

• 2016 Norizzah binti Nabi khan
  MA (Fine Art)/Universiti Sains Malaysia (USM)
  Role: External Examiner
  Topic: Kajian kesepadanan Antropometrik terhadap ukuran kerusi dan meja belajar dengan pelajar sekolah di Malaysia

• 2015 Ruwaidy Mat Rasul
  PhD/Universiti Teknologi MARA (UiTM)
  Role: Internal Examiner
  Topic: The challenges of wheelchair prescription assessment on appropriateness and practical design for Malaysian users

• 2015 Wahyuni Masyidah Md Isa
  MA (Fine Art)/Universiti Sains Malaysia (USM)
  Role: External Examiner
  Topic: Kajian mengenai kesepadanan antropometri dan ukuran kerusi di kalangan murid sekolah rendah tahap satu (MSRTS) di Perlis, Kedah dan Pulau Pinang    

• 2014 Nor Haliza Johari
  MA by research/Universiti Teknologi MARA (UiTM)
  Role: Internal Examiner
  Topic: The investigation of Muslim male behavior during ablution: The introduction of ablution tub design guideline

Postgraduate Supervision

• 2017-2020 Azrina Zizal Abdul Aziz
  PhD (Full-time)/UiTM (Ongoing)
  Role: Main Supervisor
  Topic: Profiling the attributes of Keris design characteristics towards the potential core values for Malaysian product branding
  
  
• 2017-2020 Mohd Hasni Chumiran
  PhD (Full-time)/UiTM (Ongoing)
  Role: Main Supervisor
  Topic: Semantics design thinking morphs an intangible ecological form to emerge conceptual of ecodesign identity
  
  
• 2015-2018 Roslaili Anuar
  PhD (Full-time)/UiTM (Completed)
  Role: Main Supervisor
  Topic: Facilitating art and design education students of artistic skills, technological, pedagogical, and content knowledge through TPSACK courseware
  
  
• 2015-2018 Norhidayah Md. Zainuddin
  PhD (Full-time)/UiTM (Ongoing)
  Role: Main Supervisor
  Topic: The impact of metaphorical form element in design structure identity
  
  
• 2015-2018 Natrina Mariane P Toyong
  PhD (Full-time)/UiTM (Ongoing)
  Role: Main Supervisor
  Topic: Visual reference model in Malaysian industrial design practice
  
  
• 2013-2016 Muhammad Jameel Mohamed Kamil
  PhD (Full-time)/UiTM (Completed)
  Role: Main Supervisor
  Topic: Understanding designer design activity towards the unconscious interaction between human cognition and behaviour in everyday product
  
  
• 2013-2016 Rusmadiah Anwar
  PhD (Full-time)/UiTM (Completed)
  Role: Main Supervisor
  Topic: Syntactic pattern used by different level of designer by laboratory-based studies for critical design situations
  
  
• 2013-2016 Verly Veto Vermol
  PhD (Full-time)/UiTM (Completed)
  Role: Main Supervisor
  Topic: Associating blind user-designer product experience through design activities
  
  
• 2013-2016 Zainudin Siran
  PhD (Full-time)/UiTM (Completed)
  Role: Main Supervisor
  Topic: Design for elderly: Investigating usability interaction deficiencies
  
  
• 2015-2018 Saifullizan Abdul Wahab
  MA by research (Part-time)/UiTM (Completed)
  Role: Main Supervisor
  Topic: The factors that influence the designer preferences in deciding vehicle interior color scheme
  
  
• 2013-2015 Mohd Azlizan Jamaludin
  MA by research (Part-time)/UiTM (Completed)
  Role: Main Supervisor
  Topic: A case study on the impact of PDRM Mobile Patrol Vehicle visual identity
  
  
• 2013-2015 Mohd Hasni Chumiran             
  MA by research (Full-time)/UiTM (Completed)
  Role: Main Supervisor
  Topic: The impact of 3R’s element creation on ecological form of eco-design in Malaysia
  
  
• 2013-2015 Faten Ezrin Azhar
  MA by research (Full-time)/UiTM (Completed)
  Role: Main Supervisor
  Topic: Understanding life cycle trend of color and trim for car interior design
  
  
• 2012-2014 Abu Hanifa Ab Hamid
  MA by research (Full-time)/UiTM (Completed)
  Role: Main Supervisor
  Topic: Noisy product: Users response on form design
  
  
• 2012-2014 Mohd Saipuddin Mohd Hasbullah
  MA by research (Full-time)/UiTM (Completed)
  Role: Main Supervisor
  Topic: Recognisability of pictographs on electrical product surface amongst Malaysian consumers
  
  
• 2011-2012 Sharel Abdul Wahid
  MA (Part-time)/Universiti Sains Malaysia (USM) (Completed)
  Role: Co-supervisor
  Topic: The study of scooter design that suite with university students choices

Articles

• Abidin, S.Z., Bahari, S.A., Ibrahim, A., Ghazali, A.E.M., Ahmad, M.A., Mujir, M.S., Delgado, M.V.B., Zbiec, M., Garrido, J., Ortega, J.J., Gómez, M.V.G., Ratnasingam, J., Hashim, R., Zakaria, S., & Amin, M.N.Z.M. (2021). Analysing the Malaysian Higher Education training offer for furniture design and woodworking industry 4.0 as an input towards joint curriculum validation protocol. Asia Pacific Journal of Educators and Education, 36(1), 1–24. https://doi.org/10.21315/apjee2021.36.1.1 (SCOPUS indexed)
• Toyong N., Abidin S.Z., & Mokhtar S. (2021). A Case for Intuition-Driven Design Expertise. In: Chakrabarti A., Poovaiah R., Bokil P., Kant V. (eds) Design for Tomorrow—Volume 3. Smart Innovation, Systems and Technologies, vol 223. Springer, Singapore. https://doi.org/10.1007/978-981-16-0084-5_10 (SCOPUS indexed)
• Romero-Gázquez, J.L., Cañavate-Cruzado, G., Ortega-Gras, J.J. Garrido-Lova, J., Bueno-Delgado, M.V., Gómez-Gómez, M.V., Zbiec, M., Ratnasingam, J., Abidin, S.Z., Hashim, R., Zakaria, S., & Zamri Mat Amin, M.N. (2020). Making 4.0: Developing an Official Master Degree for Adapting the Curricula of Future Workers and Managers of Wood and Furniture Sector to the Skills Required by the Industry 4.0. In Proceedings of 12th International Conference on Education and New Learning Technologies (EDULEARN 2020), pp. 7968-7977. (WoS indexed)
• Anuar, R., Zainal Abidin, S., Wan Zakaria, W.Z., & Che Din, S. (2020). The TPSACK Framework Implementation in Measuring the Technological, Pedagogical, Skills and Content Knowledge by Using Courseware. Environment-Behaviour Proceedings Journal, 5(SI3), 217-223. (WoS indexed)
• Zainal Abidin, S., Anwar, R., & Rahim, W.N. (2020). The Presence of Fibonacci Sequence in Malaysia Keris Design Related to Elements of Art and Principles of Design. Environment-Behaviour Proceedings Journal, 5(SI3), 141-147. (WoS indexed)
• P. Toyong, N. M., Zainal Abidin, S., Mokhtar, S., & Anwar, R. (2020). Design Focus Group as a Controlled-Experiment Setting. Environment-Behaviour Proceedings Journal, 5(SI3), 79-85. (WoS indexed)
• Chumiran , M. H., Zainal Abidin, S., Anwar, R., & Alli, H. (2020). Extrapolative Morph Design Thinking as an Intangible Ecological Form to Encode the Ecodesign Identity. Environment-Behaviour Proceedings Journal, 5(SI3), 91-97. (WoS indexed)
• Siran, Z., Zainal Abidin, S., & Anwar, R. (2020). The Influence of Reference Material for Sketching Strategies and Form Establishment at the Embodiment Design Level. Environment-Behaviour Proceedings Journal, 5(SI3), 135-140. (WoS indexed)
• Hasan, N.I.A., Abidin, S.Z., Sarkam, N.A., Jamal, N.F. (2020). Knowledge, Attitude, and Practice of Malaysian Residence toward Prevalent of COVID-19 Pandemic in the Early Period of Outbreak: A Cross-sectional Study. Solid State Technology, 63(2s), 5355-5372. (SCOPUS indexed)
• Abidin, S.Z., Ibrahim, A., Ghazali, A.E.M., Ahmad, M.A., Bahari, S.A., Mujir, M.S., Delgado, M.V.B., Zbiec, M., Garrido, J., Ortega, J.J., Gómez, M.V.G., Ratnasingam, J., Hashim, R., Zakaria, S., & Amin, M.N.Z.M. (2020). The Challenges of Developing a Validation Protocol for the New Curriculum of Making 4.0: Between Malaysian and European Education Systems. International Journal of Innovation, Creativity and Change, 14 (5), pp. 767-786. (ERA indexed)
• Chumiran, M.H., Abidin, S.Z., & Kamil, M.J.M. (2020). Pre–Post Observation Research Fosters a Preliminary Study in Product Form Identity. In L. Buck, E. Bohemia, H. Grierson, DS 104: Proceedings of the 22nd International Conference on Engineering and Product Design Education, E&PDE 2020, Institution of Engineering Designers, The Design Society. (SCOPUS indexed)   
• Chumiran, M.H., Abidin, S.Z., Anwar, R., Vermol, V.V., & Sirat, A. (2020). 3R Evokes Ecodesign Identity in Ecological System of Green Manufacturing. International Journal of Supply Chain Management. 9(3), pp. 182-190. (SCOPUS indexed) 
• Jantan, R., Kamaruddin, N., Abidin, S.Z., Said, T.S., & Ramli, H. (2020). Value in exchange: The importance of user interaction as the center of user experiences. International Journal of Innovation, Creativity and Change, 11(10), pp. 75-83. (SCOPUS indexed)
• Ratnasingam, J., Yi, L. Y., Abdul Azim, A., Halis, R., Choon Liat, L., Khoo, A., Mat Daud, M., Senin, A. L., Ab Latib, H., Bueno, M. V., Zbiec, M., Garrido, J., Ortega, J., Gómez, M. V., Hashim, R., Zakaria, S., Zainal Abidin, S., & Mat Amin, M. N. Z. (2020). Assessing the awareness and readiness of the Malaysian furniture industry for Industry 4.0. BioRes. 15(3), 4866-4885. (SCOPUS indexed)
• Anuar, R., Abidin, S.Z., & Zakaria, W.Z.W. (2019). The design, development and evaluation of TPSACK courseware to facilitate the art and design education students’ artistic skills knowledge. Asian Journal of University Education, 15(3), pp. 69-82. (SCOPUS indexed)
• Kamil, M. J. M., Abidin, S. Z., & Hassan, O. H. (2019). Assessing designers’ perception, analysis, and reflective using verbal protocol analysis. In A. Chakrabarti (Ed.), Research into Design for a Connected World - Proceedings of ICoRD 2019 Volume 1 (pp. 51-61). (Smart Innovation, Systems and Technologies; Vol. 134). Springer Science and Business Media Deutschland GmbH. https://doi.org/10.1007/978-981-13-5974-3_5 (SCOPUS indexed) 
• Kamil, M. J. M., Abidin, S. Z., & Hassan, O. H. (2019). Assessing the attributes of unconscious interaction between human cognition and behavior in everyday product using image-based research analysis. In A. Chakrabarti (Ed.), Research into Design for a Connected World - Proceedings of ICoRD 2019 Volume 1 (pp. 63-73). (Smart Innovation, Systems and Technologies; Vol. 134). Springer Science and Business Media Deutschland GmbH. https://doi.org/10.1007/978-981-13-5974-3_6 (SCOPUS indexed)
• Abdul Aziz, A. Z., Abidin, S. Z., & Anwar, R. (2019). A preliminary study on identifying the potential core values for product branding based on malaysian keris characteristics. In A. Chakrabarti (Ed.), Research into Design for a Connected World - Proceedings of ICoRD 2019 Volume 2 (pp. 249-257). (Smart Innovation, Systems and Technologies; Vol. 135). Springer Science and Business Media Deutschland GmbH. https://doi.org/10.1007/978-981-13-5977-4_21 (SCOPUS indexed)
• Mohamed Kamil, M. J., Abidin, S. Z., & Hassan, O. H. (2018). The investigation of designers’ reflective practice activity using verbal protocol analysis. In S. Green, L. Buck, A. Dasan, E. Bohemia, A. Kovacevic, P. Childs, & A. Hall (Eds.), Proceedings of the 20th International Conference on Engineering and Product Design Education, E and PDE 2018 Institution of Engineering Designers, The Design Society. (SCOPUS indexed)
• Vermol, V. V., Abidin, S. Z., Anwar, R., & Hassan, O. H. (2017). Designer activity experience: Blind user-designer activity model in knowing product influence through blind user perspective. Advanced Science Letters, 23(11), 10815-10821. DOI: 10.1166/asl.2017.10160 (SCOPUS indexed)
• Zainuddin, N. M., Abidin, S. Z., Anwar, R., & Hassan, O. H. (2017). Verbal protocol analysis strategy for product design cognition: Preliminary study on metaphorical form element. Advanced Science Letters, 23(11), 10947-10951. DOI: 10.1166/asl.2017.10194 (SCOPUS indexed) 
• Abidin, S. Z., Othman, A., Shamsuddin, Z., Samsudin, Z., Hassan, H., & Mohamed, W. A. W. (2017). Identifying sequence maps or locus to represent the genetic structure or genome standard of styling DNA in automotive design. Lecture Notes in Mechanical Engineering, 1159-1166. DOI: 1007/978-3-319-45781-9_116(SCOPUS indexed)
• Abidin, S.Z., Othman, A., Shamsuddin, Z., Samsudin, Z., Hassan, H., & Mohamed, W.A.W. (2016). Malaysian Product Design Identity: Issues, Transformation, and Challenges. In: Abidin S., Legino R., Noor H., Vermol V., Anwar R., Kamaruzaman M. (eds) Proceedings of the 2nd International Colloquium of Art and Design Education Research (i-CADER 2015). Springer, Singapore. https://doi.org/10.1007/978-981-10-0237-3_31 
• Hasbullah, M.S.M., & Abidin, S.Z. (2016). Recognisability of Pictographs on Electrical Consumer Products. In: Abidin S., Legino R., Noor H., Vermol V., Anwar R., Kamaruzaman M. (eds) Proceedings of the 2nd International Colloquium of Art and Design Education Research (i-CADER 2015). Springer, Singapore. https://doi.org/10.1007/978-981-10-0237-3_4 
• Zainuddin, N.M., Abidin, S.Z., Hassan, O.H., & Anwar, R. (2016). The Conceptual Framework of Hydroxyapatite Fiber Structure by Slip-Casting Techniques. In: Abidin S., Legino R., Noor H., Vermol V., Anwar R., Kamaruzaman M. (eds) Proceedings of the 2nd International Colloquium of Art and Design Education Research (i-CADER 2015). Springer, Singapore. https://doi.org/10.1007/978-981-10-0237-3_2 
• Vermol, V.V., Anwar, R., Hassan, O.H., & Abidin, S.Z. (2016). Relative Theory of Tactile Iconography Array Configuration for a Blind Group. In: Abidin S., Legino R., Noor H., Vermol V., Anwar R., Kamaruzaman M. (eds) Proceedings of the 2nd International Colloquium of Art and Design Education Research (i-CADER 2015). Springer, Singapore. https://doi.org/10.1007/978-981-10-0237-3_10
• Anwar, R., Abidin, S. Z., & Hassan, O. H. (2016). A framework of empirical study through design practice for industrial ceramic sanitary ware design. In International Colloquium of Art and Design Education Research (i-CADER 2014) (pp. 683-694). Springer Singapore. DOI: 1007/978-981-287-332-3_70(SCOPUS indexed)
• Hassan, O. H., Abidin, S. Z., Legino, R., Anwar, R., & Kamaruzaman, M. F. (2016). International colloquium of art and design education research (i-CADER 2014). Springer Singapore. DOI: 1007/978-981-287-332-3(SCOPUS indexed)
• Anwar, R., Abidin, S. Z.,& Hassan, O. H. (2016). In-vitro design protocol: Artificial situation strategy uses to comprehend designers' thought. In MATEC Web of Conferences (Vol. 52). [03002] EDP Sciences. DOI: 1051/matecconf/20165203002 (SCOPUS indexed)
• Zainuddin, N. M., Anwar, R., Hassan, O. H., & Abidin, S. Z.(2016). Practice-based design metaphor in design problem-solving: Cultural implication for form development. Advanced Science Letters, 22(5-6), 1307-1309. DOI: 1166/asl.2016.6741 (SCOPUS indexed)
• Azhar, F. E., Abidin, S. Z.,& Hassan, O. H. (2016). The concept of formgiving for color and trim in car design. In International Colloquium of Art and Design Education Research (i-CADER 2014) (pp. 201-208). Springer Singapore. DOI: 1007/978-981-287-332-3_21 (SCOPUS indexed)
• Anwar, R., Abidin, S. Z., & Hassan, O. H. (2015). A pattern in formgiving design: Giving priority to a principle solution in industrial design situation. In Lecture Notes in Electrical Engineering (Vol. 349, pp. 331-340). (Lecture Notes in Electrical Engineering; Vol. 349). Springer Verlag. DOI: 1007/978-3-662-47200-2_35(SCOPUS indexed)
• Anwar, R., Zainal Abidin, S., & Hasdinor Hassan, O. (2015). A practical guideline to quantifying qualitative analyses of design cognition. Turkish Online Journal of Educational Technology, 2015, 13-21. (SCOPUS indexed)
• Anwar, R., Abidin, S. Z., & Hassan, O. H. (2015). Function means analysis for ablution concept solution. Turkish Online Journal of Educational Technology, 2015, 280-287. (SCOPUS indexed)
• Rahim, W. N., Anwar, R., Abidin, S. Z., Dass, L. C., & Ujang, B. (2015). Role of DNA styling: The creation of local brand identity recognition framework. Turkish Online Journal of Educational Technology, 2015, 436-442. (SCOPUS indexed)
• Chumiran, M. H., Abidin, S. Z., & Sirat, A. (2015). The environmental-driven elements towards ecological systems of furniture design. In Proceedings of 2014 2nd International Conference on Technology, Informatics, Management, Engineering and Environment, TIME-E 2014 (pp. 141-146). [7011607] Institute of Electrical and Electronics Engineers Inc. DOI: 1109/TIME-E.2014.7011607(SCOPUS indexed)
• Mohamed Kamil, M. J., & Abidin, S. Z.(2015). Unconscious interaction between human cognition and behaviour in everyday product: A study of product form entities through freehand sketching using design syntactic analysis. In Proceedings of the 17th International Conference on Engineering and Product Design Education: Great Expectations: Design Teaching, Research and Enterprise, E and PDE 2015 (pp. 369-374). The Design Society. (SCOPUS indexed)
• Anwar, R., Abidin, S. Z.,& Hassan, O. H. (2015). Understanding methodological solution in design situation of novice designer. In Proceedings of 2015 International Conference on Interactive Collaborative Learning, ICL 2015 (pp. 593-597). [7318094] Institute of Electrical and Electronics Engineers Inc. DOI: 1109/ICL.2015.7318094 (SCOPUS indexed)
• Vermol, V. V., Anwar, R., Hassan, O. H., & Abidin, S. Z.(2015). Work in Progress: Mapping the development of quality sensuous response through Blind and Visually Impaired group (BVIG) touch interaction. In Proceedings of 2015 International Conference on Interactive Collaborative Learning, ICL 2015 (pp. 25-29). [7318111] Institute of Electrical and Electronics Engineers Inc. DOI: 1109/ICL.2015.7318111(SCOPUS indexed)
• Abidin, S. Z., Othman, A., Shamsuddin, Z., Samsudin, Z., & Hassan, H. (2014). The challenges of developing Styling DNA design methodologies for car design. In Proceedings of the 16th International Conference on Engineering and Product Design Education: Design Education and Human Technology Relations, E and PDE 2014 (pp. 738-743). Institution of Engineering Designers, The Design Society. (SCOPUS indexed)
• Jamaludin, M. S., Zulkapli, M. F., & Zainal Abidin, S.(2013). The characteristics of form in relation to product emotion. In Proceedings of the 15th International Conference on Engineering and Product Design Education: Design Education - Growing Our Future, EPDE 2013 (pp. 716-721) (SCOPUS indexed)
• Ab Hamid, A. H., Zainal Abidin, S., & Abdullah, M. H. (2013). The interaction of product noise and form design in evoking users' responses. In Proceedings of the 15th International Conference on Engineering and Product Design Education: Design Education - Growing Our Future, EPDE 2013 (pp. 692-697) (SCOPUS indexed)
• Ali, N. S., Khairuddin, N. F., & Zainal Abidin, S.(2013). Upcycling: Re-use and recreate functional interior space using waste materials. In Proceedings of the 15th International Conference on Engineering and Product Design Education: Design Education - Growing Our Future, EPDE 2013 (pp. 798-803) (SCOPUS indexed)
• Abidin, S. Z., Warell, A., & Liem, A. (2011). The significance of form elements: A study of representational content of design sketches. In Proceedings of the DESIRE'11 Conference on Creativity and Innovation in Design (pp. 21-30). DOI: 1145/2079216.2079219(SCOPUS indexed)
• Abidin, S. Z., Warell, A., & Liem, A. (2011). Understanding styling activity of automotive designers: A study of manual interpolative morphing through freehand sketching. In ICED 11 - 18th International Conference on Engineering Design - Impacting Society Through Engineering Design (PART 1 ed., Vol. 9, pp. 357-366) (SCOPUS indexed)
• Abidin, S. Z., Christoforidou, D., & Liem, A. (2009). Thinking and re-thinking verbal protocol analysis in design research. In DS 58-2: Proceedings of ICED 09, the 17th International Conference on Engineering Design (Vol. 2, pp. 1-12) (SCOPUS indexed)
• Zainal Abidin, S., Sigurjónsson, J., Liem, A., & Keitsch, M. (2008). On the role of formgiving in design. In DS 46: Proceedings of E and PDE 2008, the 10th International Conference on Engineering and Product Design Education (SCOPUS indexed)
• Abidin, S. Z., Bjelland, H. V., & Øritsland, T. A. (2008). The embodied mind in relation to thinking about form development. In Proceedings of NordDesign 2008 Conference (pp. 265-274) (SCOPUS indexed)
• Abidin, S. Z., Sigurjónsson, J., & Liem, A. (2008). The "old masters" of engineering design and the modern form development process of automobiles. In Proceedings DESIGN 2008, the 10th International Design Conference (pp. 1199-1206) (SCOPUS indexed)

Books

• Abidin, S.Z. (2020). Panduan asas pemikiran reka bentuk produk. Shah Alam: Penerbit UiTM.
• Abidin, S.Z., Abdullah, M.H., & Yusoff, Z. (2013). Seni reka perindustrian: Daripada idea kepada lakaran. Kuala Lumpur: Dewan Bahasa dan Pustaka.
• Abidin, S.Z.(2012). Practice-based design thinking for form development and detailing. Trondheim: Norwegian University of Science and Technology.